The Importance of Personalization in Digital Marketing
Personalization in digital marketing refers to the practice of tailoring marketing efforts to individual...
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Combining OOH and digital campaigns
Out-of-home (OOH) advertising, also known as outdoor advertising, refers to any type of advertising...
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Digital Marketing Impact on business growth
Are you looking to grow your business and reach new customers? If so, it’s...
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Billboard campaigns are effective
Billboard campaigns are an effective way for brands to increase their share of voice...
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Clutch Names Smith Aegis Plc as Kenya’s Brightest Advertising Agency for 2021
The advertising and marketing industries are greatly competitive. With countless service providers out there,...
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2021 most important social media trends
In 2021 social media trends, platforms evolve with new features and algorithm changes. Instagram...
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